Aug 03, 2022
In Beauty Forum
Focusing on users starts with content, and content strategy is the production and development of all product information . User experience (UX) writing is the specialty of this discipline, which focuses on helping users achieve their goals with language. Language helps users get where they want to go, and email list by focusing on what users want to achieve, content strategy can build loyalty and trust. UX designers think about the hierarchy of information on the page, which then guides user actions. UX works with researchers to test hypotheses about language and provide expert insights. Amazing things happen when you have the foundation of UX writing and get involved in brand building, UX writing allows brands to thrive. The three best principles of user experience writing 1. Clear Often in products, the word used is software operation, please use the verb, which tends to be the most powerful part of the sentence. It will be related to certain actions of the user, to ensure that the user is clear in use, it is necessary to remove technical terms and place the action in the context of the user. 2. Concise Concise means not only short, but also simple and efficient . When we write, we need to see our information. Each word has a different job. The above are frequently asked questions in product writing, no title is required here. Common in system interfaces, R&D provides a state through which we write copy. We should make sure that the content trumps the design and the visuals are consistent with what is being said . Try not to stuff information into boxes (code) that don't fit. Here, we removed the title. As research shows that most people don't read every word that appears on a screen, users tend to scan . Their eyes will follow an F-shaped pattern. Read the first line, the second line, and start skipping down the page, capturing only the first or second word of each sentence. For this reason, keep our text not only concise but front-facing . Put important concepts first and do this so that people can see those important words as they browse the page. This principle always applies, put the most important text first , and ruthlessly edit what follows. 3. Useful The call to action (CTA) guides people to the next step , you want to guide the user to where they want to go, the call to action needs to resonate with what the user wants to do , "good" here is not a good call to action. "Try again" is a good choice, this is not the whole scenario, if the user forgets the password and the only button is "Try again", the user may be frustrated, we need to give the user one more option "forgot password" . Note that when writing, you need to combine usage scenarios, it may need to provide some basic functions, but it can improve the user experience of the product .